Christmas POS 2018: Emerging trends
February 26, 2019 6:01 pm Comments Off on Christmas POS 2018: Emerging trendsHaving reviewed how Christmas POS is being used in almost 60 stores leading up to Christmas 2018, it was an... View Article
Author Archives for Dawn Odoi
Planning for success with POS parasite units
March 23, 2017 11:35 am Comments Off on Planning for success with POS parasite unitsWe love POS. Better still, we love good, well planned and well informed POS. Parasite units bring fantastic opportunities, and... View Article
A review of the POS used to deliver Black Friday 2016
November 29, 2016 4:11 pm Comments Off on A review of the POS used to deliver Black Friday 2016Black Friday is no longer a day-long campaign, which makes use of the term “Black Friday” a dichotomy to work... View Article
Grocers dropped the Olympic torch
September 6, 2016 5:24 pm Comments Off on Grocers dropped the Olympic torchDuring the Rio 2016 Olympic Games, we were out and about all camera’d up ready to take snaps of retail... View Article
POS and its role in transforming new B&Q concept store
June 28, 2016 12:23 pm Comments Off on POS and its role in transforming new B&Q concept storeThe new B&Q DIY concept store at Cribbs Causeway is the first of four stores trialing a combination of elements... View Article
Fantastic POS finds in a developing country
April 20, 2016 3:32 pm Comments Off on Fantastic POS finds in a developing countrySri Lanka is a truly amazing country. But one of the most unexpected surprises was the outstanding delivery of POS... View Article
POS Execution. What’s going wrong?
March 17, 2016 6:53 pm Comments Off on POS Execution. What’s going wrong?Having just spent a day in the multiples looking at POS, it is alarming to see the extent of poor... View Article
Black Friday. A spotlight on POS
December 1, 2015 1:51 pm Comments Off on Black Friday. A spotlight on POSIt was good to see more consideration given to POS creativity for Black Friday 2015. While Black Friday was still... View Article
5 key learnings from Halloween POS
November 24, 2015 12:39 pm Comments Off on 5 key learnings from Halloween POSThe Halloween market continues to grow. 48% of the population purchased some Halloween items in 2014 and with participation in... View Article
What did we learn from the Rugby World Cup in retail
October 9, 2015 11:13 am Comments Off on What did we learn from the Rugby World Cup in retailIn our continual pursuit of POS excellence we went to a few stores across the British Isles to see who... View Article
Are you maximising POS cut through?
September 11, 2015 3:38 pm Comments Off on Are you maximising POS cut through?Maximising POS cut through is a no brainer. When we consider the time and budget invested prior to the highly anticipated... View Article
Our top 10 POS
August 7, 2015 3:40 pm Comments Off on Our top 10 POSOver the last couple of years we have been collecting seasonal snaps of POS. We thought now was the perfect... View Article